How to gain a presence in ONdrugDelivery
Published to an engaged global readership both as a high-quality printed magazine and via digital channels, every issue of ONdrugDelivery is devoted to one topic within drug delivery, so your content reaches exactly the pharma professionals working in that area. If your company’s activities are a fit with our issue topics, there are five sponsored placement packages and various straight advertising options (magazine issue and digital) to choose from, plus three non-paid article routes, for pharma and biopharma companies, independent experts and early-stage innovators.
Planning your presence
Two simple decisions
Planning a presence in ONdrugDelivery comes down to two decisions: which issue topics matter to you, and what you want to do in each of them.
1
Choose the issue topics that fit
Each issue covers one specialist topic. Pick the issues where your products, technologies or services belong, using the editorial calendar.
2
Choose the placements that fit
For every issue you picked, decide how big a presence you want there: a sponsored package, straight advertising, or a non-paid article.
Step 1: issue topic selection
Choose the issue topics that fit
Each issue of ONdrugDelivery focuses on one specific topic within the field of drug delivery. That high level of topic specificity gives an unparalleled degree of targeting: for companies providing drug delivery products, technologies and services, each issue is a platform to reach exactly the clients and partners working in that specific area.
There are 14 issues a year across the topics listed here. Some topics have two issues a year, and every issue also goes to the major conferences on its subject in print.
Issue topics
- Ophthalmic Drug Delivery
- Pulmonary & Nasal Drug Delivery (two issues a year)
- Oral Delivery Systems (two issues a year)
- Skin Drug Delivery: Dermal, Transdermal and Microneedles
- Industrialising Drug Delivery
- Sustainability in Drug Delivery (two issues a year)
- Delivering Injectables: Devices and Formulations
- Prefilled Syringes & Injection Devices (two issues a year)
- Wearable Injectors
- Dual Chamber Delivery Systems
- Delivering Cell & Gene Therapeutics
See the full editorial calendar: topics, dates, deadlines and conference distribution
Step 2: placement selection
Choose the placements that fit
Sponsorship packages combine content and advertising. Every package gets your content into the magazine issue, online, in the e-issue (emailed to >19,000 opt-in recipients) and out to our social channels.
| OutstandingThe exclusive full-works package. Front and centre across every channel. | EnhancedClassic, boosted to more prominent positions throughout. | ClassicOur tried and trusted content, ad and web package. How most companies appear. | EssentialA full article and multichannel presence without the ads. | ShowcaseA concise one-page presentation of a product, platform or company. | |
|---|---|---|---|---|---|
| Availability per issue | One sponsor onlyFirst to confirm | Two sponsorsFirst to confirm | Open | Open | Open |
| Your content item | Feature article, approx. 2,000 words, first position in the issue | Feature article, approx. 2,000 words, boosted position | Feature article, approx. 2,000 words | Feature article, approx. 2,000 words | One page, 900 words, one to three figures |
| Article can promote your offering | Yes | Yes | Yes | Yes | Yes |
| Magazine advertising | One double-page spread, or two full pages (one in a prime position) | One full page, prime right-hand position | One full page, right-hand position | Not included | Not included |
| Web banner advertising | Skyscraper and leaderboard, six months | One banner, six months | One banner, six months | Not included | Not included |
| Front cover logo | Exclusive, the only sponsor logo on the cover | Not included | Not included | Not included | Not included |
| Company Spotlight (inside back cover) | Top spot | Boosted position | Included | Included | Included |
| E-issue, emailed to >19,000 recipients | Top spot for your article | Enhanced position for your article, second from top | Article included | Article included | Showcase included |
| Home page positioning | Top spot upon publication (plus top of the issue page for good) | Boosted position, second from top, upon publication (plus boosted position on the issue page for good) | Standard | Standard | Standard |
| Social media | Dedicated post tagging your company and authors, plus mention in the issue post | Dedicated post tagging your company and authors, plus mention in the issue post | Mention in the issue post | Mention in the issue post | Mention in the issue post |
| Company and author directory listings | Both, with full links | Both, with full links | Both, with full links | Both, with full links | Company listing, with full links |
| No competitor ads on your pages | Print and online | Print and online | Print and online | Online | Not included |
All prices are in the Media Pack. Full benefit lists for each package are below.
Full details
What each package includes
OutstandingExclusive premium package. One sponsor per issue.
Outstanding is the exclusive premium full-works package. Your content item, magazine ads, web ads and branding take the very best prime spots across print, digital, email and social, with a range of extra benefits. There is only ever one Outstanding sponsor per issue, so it is offered strictly on a first-to-confirm basis.
Magazine issue benefits
- Exclusive front cover company logo positioning. The only sponsor logo that appears on the magazine’s front cover.
- Top-spot positioning for your Company Spotlight on the inside back cover spread (colour logo, short text, contact person and details, web URL).
- Choice of one double-page spread ad or two full-page ads, one in a prime position.
- First position in the issue running order for one content item of approx. 2,000 words (technical article, feature, white paper, interview or Q&A), with freedom to promote. Colour images and diagrams, company logo, author photo and full contact details on the first page.
- No competitor or other purchased ads on your article’s pages.
- Full rights to use the article for your own marketing, including hosting the PDF locally, e-shots and unlimited reprints.
- The full issue is accessible online as a PDF and e-reader, as is your individual article PDF.
- Top-spot position for your content item in the e-issue, the issue emailed to >19,000 opt-in recipients.
Digital benefits
- Top-spot home page positioning for the online article upon publication, and the top spot on the issue’s web page permanently. The article remains on the website indefinitely.
- Dedicated social media post tagging your company and authors and linking direct to your article, plus a mention in the issue post.
- Company listing in our Companies directory, with website, email and social links, HQ address and summary text.
- Author listing in our Authors directory, with photo, short bio, email link and social links.
- Two web banner ads (a skyscraper and a leaderboard) alongside your article and throughout the site for six months, linking to a URL of your choice.
- Company logo and author photo appear by the article, linking to your listings.
- No competitor or other purchased banner ads on your article, company or author pages.
EnhancedBoosted positioning throughout. Two sponsors per issue.
Enhanced boosts the positioning of your content item, magazine ad, web ad and branding to more prominent spots across every channel compared with Classic, with a range of other boosted benefits. There are only two Enhanced sponsors per issue, offered on a first-to-confirm basis.
Magazine issue benefits
- Boosted logo positioning in your Company Spotlight on the inside back cover spread, above the other supporting companies.
- One full-page colour ad in a prime right-hand page position.
- One content item of approx. 2,000 words with freedom to promote. Colour images and diagrams, company logo, author photo and full contact details on the first page.
- No competitor or other purchased ads on your article’s pages.
- Full rights to use the article for your own marketing, including hosting the PDF locally, e-shots and unlimited reprints.
- The full issue is accessible online as a PDF and e-reader, as is your individual article PDF.
- Enhanced position, second from top, for your article in the e-issue, the issue emailed to >19,000 recipients.
Digital benefits
- Boosted home page positioning, second from top, upon publication, and a boosted position on the issue’s web page permanently.
- Dedicated social media post tagging your company and authors and linking direct to your article, plus a mention in the issue post.
- Company listing in our Companies directory, with website, email and social links, HQ address and summary text.
- Author listing in our Authors directory, with photo, short bio, email link and social links.
- One web banner ad (skyscraper or leaderboard) alongside your article for six months, linking to a URL of your choice.
- Company logo and author photo appear by the article, linking to your listings.
- No competitor or other purchased banner ads on your article, company or author pages.
ClassicContent, magazine ad, web ad and branding. The way most companies appear in ONdrugDelivery.
Classic is our tried and trusted magazine issue plus digital sponsorship: a winning combination of content, magazine ad, web ad and branding across print, digital, email and social. It represents excellent value for powerful multichannel impact.
Magazine issue benefits
- Company Spotlight on the inside back cover spread (colour logo, short text, contact person and details, web URL).
- One full-page colour ad, right-hand page position.
- One editorial contribution of approx. 2,000 words (technical or commercial feature, white paper, case study or Q&A) with freedom to promote your offering. Colour images and diagrams, company logo, author photo and full contact details on the first page, with About the Author and About the Company sections at the end.
- No competitor or other purchased ads on your article’s pages.
- Full rights to use the article for your own purposes, including hosting the PDF locally, e-shots and unlimited reprints. Article PDF supplied.
- The full issue is accessible online as a PDF and e-reader, as is your individual article PDF.
- Your article is included in the e-issue, the issue emailed to >19,000 opt-in recipients.
Digital benefits
- Online version of your article published on the website.
- Company listing in our Companies directory, with website, email and social links, HQ address and summary text.
- Author listing in our Authors directory, with photo, short bio, email link and social links.
- Mention in the issue social media post, tagging your company.
- One web banner ad (skyscraper or leaderboard) alongside your article for six months, linking to a URL of your choice.
- Company logo and author photo appear by the article, linking to your listings.
- No competitor or other purchased banner ads ever appear on your article, company or author pages.
Essential PresenceEverything in Classic except the ads. Keeps costs low.
You have a perfect article for ONdrugDelivery highlighting key aspects of your offering and you want an emphatic presence, but with a limited budget for ads. Essential Presence gives you all the content benefits of Classic (feature article, Company Spotlight, inclusion in the e-issue, social post tag) without the magazine ad and web banner.
Magazine issue benefits
- Company Spotlight on the inside back cover spread (colour logo, short text, contact person and details, web URL).
- One content item of approx. 2,000 words (technical article, feature, white paper or Q&A) with freedom to promote your offering. Colour images and diagrams, company logo, author photo, bio and contact details.
- Full rights to use the article for your own marketing, including hosting the PDF locally, e-shots and unlimited reprints.
- The full issue is accessible online as a PDF and e-reader.
- Your article is included in the e-issue, the issue emailed to >19,000 recipients.
Digital benefits
- Online version of your article published on the website.
- Mention in the issue social media post, tagging your company.
- Company listing in our Companies directory, with website, email and social links, HQ address and summary text.
- Author listing in our Authors directory, with photo, short bio, email link and social links.
- Company logo and author photo appear by the article, linking to your listings.
- No competitor or other purchased banner ads on your article, company or author pages.
ShowcaseOne page of key facts and figures, without the narrative of a feature article.
You might not have a full feature story to contribute, but you still want the presence that a content item in ONdrugDelivery ensures, in the magazine, on the website and in the e-issue. A Showcase is a concise one-page presentation of the key facts: your company, a product range, a platform, a brand, a single product, or your solutions and services, plus multichannel brand awareness and alignment.
Magazine issue benefits
- Company Spotlight on the inside back cover spread (colour logo, short text, contact person and details, web URL).
- One page in the issue: logo showcase with 900 words of text and one to three colour figures or diagrams.
- Your Showcase is included in the e-issue, the issue emailed to >19,000 recipients.
Digital benefits
- Online Showcase published on the website, where it remains indefinitely.
- Company listing in our Companies directory, with website, email and social links, HQ address and summary text.
- Company logo appears by your Showcase, linking to your Companies listing.
- Mention in the issue social media post, tagging your company.
Advertising without content
Magazine ads and banner ads
Magazine advertisements
Magazine ads in ONdrugDelivery come as part of a package. Every magazine ad booking includes a mini branding package, so your presence in the magazine issue is carried across all the channels we use when we publish an issue: our website, the e-issue (the issue emailed to >19,000 opt-in recipients) and social media.
Formats: double-page spread, full page, half page (vertical or horizontal) and third of a page (vertical or horizontal). All ads are colour and appear in the print, PDF and e-reader editions. Right-hand page positioning by default; specific positions can always be considered.
Every magazine ad booking includes
- The magazine ad itself, in the print, PDF and e-reader editions of the issue.
- Company Spotlight on the inside back cover spread, with the other supporting companies (colour logo, short text, contact person and details, web URL).
- One web banner (skyscraper or leaderboard) associated with the online issue for six months.
- Prominent logo and link as a supporting company in the e-issue, the issue emailed to >19,000 opt-in recipients.
- Mention and tag as a supporting company in the social media post announcing the issue.
Banner advertisements
Our digital advertising is built around quality: strictly limited positions, and artwork of a high standard. That protects the reader experience and the value of the space our advertisers buy.
Web banners
- Leaderboard (728 x 90 px) and skyscraper (120 x 600 px) positions on ondrugdelivery.com, linking to a URL of your choice, including a tracking URL.
- Page-specific positioning options, including drug-delivery-topic-targeted placements.
- Three, six and twelve-month runs.
E-issue banners
- One exclusive leaderboard (728 x 90 px) per e-issue, positioned above the issue’s articles, so yours is the only advertiser in the inbox on the day the issue lands.
- Every e-issue is emailed to >19,000 registered, opt-in subscribers, with a unique open rate of 19 to 21%.
- 14 e-issues a year, each dedicated to a single specialist topic, so you can pick the issues that match your market.
- Linking to a URL of your choice, with opens and clicks reporting after each send.
- Available for one, three, six or all 14 e-issues (full year, exclusive).
Non-paid, article-only placements
For pharma companies, independent experts and early-stage innovators
Three routes into ONdrugDelivery with no fees attached. All are subject to acceptance for publication by our editor, based on the value they bring to readers within the scope of an issue topic.
Non-paid
Pharma View
Articles written by subject matter experts from pharma and biopharma companies.
Most of what appears in ONdrugDelivery comes from the companies that develop and supply the devices, formulations, components and associated technologies and services of drug delivery. A Pharma View turns that round and gives our readers the perspective of the companies developing the molecules that will be delivered by the systems and technologies the global drug delivery industry offers. Publishing a Pharma View in ONdrugDelivery allows you to inform our readership about pipeline demands, present and future, IP and the other factors at play, partnering models, trends and preferences, how you prefer to be approached, and what you see coming down the track. The focus can be as broad as the interaction between drug delivery and your sector, or as specific as one programme, class of molecules or therapeutic area.
- Open to pharma, biopharma, biotech, biosimilars and generics companies of any size. Our readers truly value Pharma View articles and read them closely.
- Making the arrangements is simple. First, pick an issue from the Editorial Calendar where the topic makes sense and the timing works, and send us a working title or a one-line synopsis. We book it in and send you the article specs and guidelines.
- When the article arrives our editorial team sub-edit it, proofread it and set it on page, then send you the proof for approval, so you are in complete control of what is published. It then appears in print, online, in the e-issue and on social media, and in the printed copies we distribute at conferences in the months after publication.
- Short on time to write? A Pharma View can also be an interview, published as a written-up Q&A. We scope out the questions with you in advance, record an hour on Teams with you and/or your subject matter experts, and transcribe it. From there the process is the same as for an article. The recording and transcript are confidential and never released, and the Q&A text is only published with your approval. With the main text taken care of, all we need from you is any figures, the interviewee bios and photos, your company logo and a short about-the-company text.
Non-paid, non-promotional
Expert View
Thought-leadership articles by recognised experts in the field. Unbranded and strictly non-promotional.
- Up to 2,000 words, with colour figures and diagrams and contact details.
- As impartial as possible. Cannot focus on one company’s product, technology or service, though these can be mentioned in a review of a market or sector alongside other companies’ offerings.
- Must not be a promotional or PR piece.
- See previous Expert Views (log in to read).
Non-paid
Early Insight
A platform for very early-stage commercial and academic innovations, so readers hear about new technologies at the earliest opportunity.
- Up to 2,000 words, with colour figures and diagrams and contact details. Minimal branding: a small company or university logo in the contact box.
- Can, and should, focus on one company’s product, technology or service.
- Open to academic organisations, spin-outs and early start-ups. Commercial organisations can normally submit one Early Insight, and it should be among the very first times the innovation is publicised.
- See previous Early Insights.
Why ONdrugDelivery
A tightly targeted, truly global readership
ONdrugDelivery has a 20-year heritage, an excellent reputation, regular loyal support from leading companies, from the very largest to the very smallest, and a global, engaged print and digital readership. Each of the 14 issues a year is published in print and as a PDF and digital edition, as an e-issue emailed to >19,000 opt-in recipients, online on our website, and via social media, with bonus print distribution at the major conferences on each issue’s topic.
Readership is predominantly North American and European, with a substantial proportion of readers across the world’s other major pharma markets, including Japan, Israel, Australia and New Zealand, and in the fast-growing Asian and South American markets. By job function, most readers are middle and senior decision makers, executives and scientists, within the global pharmaceutical, biotechnology, specialty pharma, drug delivery and medical device industries. Regulators, academics, financial analysts, consultants and bankers are also among our readers.
Let’s talk about the right issues for you
Drug delivery is a global industry, and so is our readership and our reach. But Furness Publishing is a family-owned, customer-focused company dealing with niche topics, so you get detailed knowledge of the drug delivery business and a very personal approach to what you need. Tell Guy which topics fit and he will come back with options, prices and any discounts that apply.
Guy Furness, Publisher
E: [email protected]
T: +44 (0) 1273 47 28 28