Christina Philpott is Senior Strategist at Recipe Design. She graduated from Central Saint Martins in London (UK) as a product designer before joining the Strategic Insight team. With a unique perspective and ability to see pattern and potential in complex sets of data, Miss Philpott discovers the insights that resonate with people and translates them into design activities that deliver great business outcomes. Her recent work includes diagnosis and disease management platforms for chronic diseases, such as asthma, diabetes and migraine, as well as brand strategy and implementation for companies spanning pharma, personal care and biotech markets.