About

Thomas Soederholm is currently Director of Business Development at Nordic Semiconductor ASA in Oslo, Norway. He has a background in digital microelectronics design and has been in the microelectronics business for 18 years. Building on experience as a Regional Sales Manager in Europe, he now holds worldwide responsibility as Business Development Manager for sport, wearable and medical applications. Thomas has helped to establish 2.4 GHz connectivity (proprietary, ANT+ and Bluetooth LE) in the sport and fitness market. Today his focus is centred on applications in the medical and drug delivery space.

Contributions

CONNECTIVITY

PARTNERING FOR BLUETOOTH: THE SMART ROAD TO CONNECTIVITY

Thomas Soederholm explains how advances in wireless technology, such as new Bluetooth Low Energy chips and design tools, are now being used in wireless medical product development and how incorporating them can be made much easier by partnering with a specialist vendor.